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Sigma Computing

A Spreadsheet Experience at Snowflake Scale

Hear how Migo’s self-service BI stack ultimately led to a 47% improvement in marketing campaign response rates and other critical business outcomes. Experts from Migo, Snowflake, and Sigma will discuss:

  • Tactics, training, and tools business teams need to effectively self-service
  • How Migo’s BI team helped marketing achieve an 11% increase in campaign ROI
  • Strategies to strike a balance between data access and control
  • The ins and outs of Migo’s cloud data analytics architecture
  • And much more!

Speakers:

  • Joseph Bates, Analytics Architect @ Migo
  • Alex Harvey, Marketing Lead @ Migo
  • Jeremy Maranitch, Strategic Alliances Manager @ Snowflake
  • Kristian Fennessy, Solution Engineer @ Sigma Computing

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