Hear how Migo’s self-service BI stack ultimately led to a 47% improvement in marketing campaign response rates and other critical business outcomes. Experts from Migo, Snowflake, and Sigma will discuss:
Tactics, training, and tools business teams need to effectively self-service
How Migo’s BI team helped marketing achieve an 11% increase in campaign ROI
Strategies to strike a balance between data access and control
The ins and outs of Migo’s cloud data analytics architecture
And much more!
Speakers:
Joseph Bates, Analytics Architect @ Migo
Alex Harvey, Marketing Lead @ Migo
Jeremy Maranitch, Strategic Alliances Manager @ Snowflake
Kristian Fennessy, Solution Engineer @ Sigma Computing
