The Data Apps Conference
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Dynamic Planning Apps: AI-Driven Optimization for Volatile Markets with Celebal

March 13, 2025

In today's rapidly changing markets, businesses in Energy, Manufacturing, and Retail CPG face constant supply and demand shifts—from seasonal patterns to unexpected disruptions. Traditional planning approaches with static reports and slow update cycles leave companies struggling to adapt quickly enough to maintain optimal operations.

In this session, Anupam Gupta and Shivang Ganjoo from Celebal Technologies will reveal how they've transformed planning processes with a Sigma-powered solution that:

  • Replaces manual forecasting with AI-driven models that continuously learn and adapt, improving forecast accuracy by 20%
  • Enables dynamic scenario planning with real-time simulations to evaluate multiple business paths simultaneously
  • Automates previously manual workflows, cutting planning cycle times by 50%
  • Allows write-back of modified plans directly to the data warehouse for immediate execution

Join this session to learn how Sigma Data Apps are transforming business planning from a periodic, backward-looking exercise into a continuous, forward-looking competitive advantage.

 

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Presenters
Anupam Gupta
Co-founder & President North America, Celebal Technologies
Shivang Ganjoo
Assistant Vice President — Data, AI, and EPM, Celebal Technologies

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