Using Cloud Analytics to Optimize Merchandise Mix at Veronica Beard

In the retail industry, gathering data to understand the business performance is just as important as learning about the customers. By leveraging data, businesses can tailor their purchasing, marketing, and pricing decisions to meet customer needs and drive sales.

Retailers collect large volumes of data making it difficult to find the right analytics tool for the job. Legacy BI tools were not built for the cloud and cannot handle multi-billion row datasets. Hear from Veronica Beard on the importance of leveraging a data analytics tool to gain a competitive edge and accelerate business outcomes through data-driven decisions.

In this webinar, you will learn about:

• How experts from Veronica Beard are using modern retail analytics to achieve impactful business outcomes
• Modern market basket analysis techniques that can shape better cross-sell strategies
• Data-driven inventory management strategies that maximize profit and capacity

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